All work

Application

Digital Appetite

Online pizza ordering application.

Role
Product Designer
Year
2017
Platform
iOS, Android
Industry
Food & Delivery
Category
Application
Scope
Ordering UX, Mobile UI, Visual design
Digital Appetite hero screen

The challenge

Pizza customers expect fast, familiar ordering on mobile — but many apps bury customization and checkout under unnecessary steps.

Overview

Digital Appetite is an online pizza ordering application focused on speed and clarity — from menu browse through customization to checkout.

Key focus areas

  • Pizza builder and topping customization flows
  • Streamlined cart and checkout for repeat orders
  • Visual hierarchy that highlights deals and favorites

Outcome

Designed a focused pizza ordering app that prioritizes fast customization and checkout — built for hungry, on-the-go customers.

Design focus

What I shaped

  • iOS
  • Android

Application

Digital Appetite

Food & Delivery

Scope

  • Ordering UX
  • Mobile UI
  • Visual design

01 · Discovery

Pizza builder and topping customization flows

02 · Design

Streamlined cart and checkout for repeat orders

03 · Delivery

Visual hierarchy that highlights deals and favorites